Friday, August 3, 2012

Jackson Rancheria going even greener



JACKSON, CA
 – In continuing efforts to be good stewards of the environment, Jackson Rancheria Casino Resort has announced it is replacing over a million individual bottles of water with more easily recycled cups starting August 1, 2012.

A thorough analysis of the bottled water consumption at the resort revealed that while all efforts are made to recycle the small bottles and lids, many still end up in landfills. Studies show that although many people intend to recycle disposable water bottles, 69% of bottled water containers end up in the trash and not in a recycling container.1

“Our employees are always eager to recycle any and all possible objects on the property,” states General Manager Michael Graninger, “but of course we cannot control what happens to each bottle. Many are carried from the property only to end up later in a landfill.”

In spite of having easy access to clean drinking water, the United States is the world’s largest bottled water consumer.In 2008, the U.S. used enough plastic water bottles to stretch around the Earth more than 190 times.

It takes 2,000 times more energy to produce a bottle of water than it does to produce tap water.3 And as Dr. Gina Solomon, senior scientist at the environmental advocacy group Natural Resources Defense Council, told The New York Times “there is no reason to believe that bottled water is safer than tap water.”

In the last year Jackson Rancheria Casino Resort has purchased over 1,000,000 individual bottles of water. In 2011 the resort recycled over 4 tons of plastics, as well as over 69,000 lbs. of pallets, 1,400 lbs. of aluminum, 675,000 lbs. of metal, 196,000 lbs. of cardboard, and 105,000 lbs. of shredded paper, but is always looking for ways to do better.

The cups and lids that replace the bottles and lids are more easily recycled and break down faster when they do end up in the environment.

Adding to the effort, more water fountains, some designed to fill reusable water bottles, are being added on the Casino floor, making it easier for guests to reuse cups or their own water bottles.
Jackson Rancheria Casino Resort has always been green and is going even greener, contributing to a cleaner environment Rancheria Style®.

Jackson Rancheria Casino Resort is located at 12222 New York Ranch Road, Jackson, CA 95642. 800-822-WINN (9466), JacksonCasino.com.

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1 “IBWA Rebuts Misleading and Factually Incorrect Video about Bottled Water”. Alexandria VA, March 22, 2010
2 Un-Habitat & UNEP, Sickwater? The Central Role of Wastewater Management in Sustainable Development.” 
3 Gleick, P.H, Cooley, H.S,  “Energy Implications of Bottled Water,” The Pacific Institute

Located in the Sierra foothills town of Jackson, CA, Jackson Rancheria Casino Resort is owned by the Jackson Rancheria Band of Miwuk Indians, a federally recognized Indian tribe. A sovereign government, the Rancheria is dedicated to developing projects that not only enhance the tribe’s ability to remain self-reliant, but also reflect a commitment to be a good neighbor.



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